By: Elana Iaciofano
In the world of commercial photography, a prop isn’t just an accessory; it’s a storyteller. Whether we’re building a lush environment or stripping everything back to let a single dish command the frame, the items surrounding the hero subject dictate the mood and the "flavor" of the brand.
Foundry 8 Budd’s prop library offers this range, from minimalist neutrals to vibrant, decorative accents. As a photographer, here’s a look at some of my favorite props and why I chose them.
Glassware: From Utility to Art
Glassware dictates the "vibe" of a beverage shot. There is a massive difference between a functional water glass and a piece that looks like it was plucked from a high-end lounge. When a cocktail looks "bartender ready," it’susually because the glass reflects the craft behind the drink. Thin rims and facets catch the light in ways that make liquid look luminous and appetizing. For the Creamsicle Float, I chose our retro soda fountain glass paired with a striped paper straw to cue a casual diner vibe. While the coup and gold enameled whisky glasses elevate the beverages for a sophisticated look.
The Personality Pieces
Sometimes, the best way to make a photo feel authentic is to lean into the specific "world" of the food. This is where our collection of extras comes into play. Things like plastic food baskets, checkered liner paper, miniature milk glass cake plates, cobweb fabric, and black baking dishes provide context. They tell the viewer how and where this food is meant to be enjoyed.
Cutting Boards: Shape and Finish
We maintain a collection of cutting boards in every imaginable shape, size, and finish, and sometimes it’s hard to choose! A round, light wood board feels modern and Scandinavian, while a long, dark, "live-edge" board feels traditional and artisanal. A cutting board also acts as a secondary stage, highlighting the main dish, providing a communal area for toppings, or allowing for a handheld display. For the broccoli pancakes at the far left, I enjoyed matching the warm gold tones of the pancakes to the cutting board. In the center image, I wanted the cutting boards to fade into the background while still providing a contrasting platform for ingredients. And in the image on the far right, it was important to showcase both the delicious burgers and the grilling environment.
Colorful Backgrounds
I enjoy picking the background for the image as much as the props themselves. Colorful backgrounds can help tell the story. I can match the background to the food or the plates, cue a kitchen backsplash, or a fine dining environment.
The ultimate goal of the Foundry 8 Budd’d prop library is flexibility. It houses a depth that allows for layering and rich world-building. And when the food needs to shine above all else, I pull from the streamlined, neutral collection, so the focus remains 100% on the product.
In the end, prop selection is about finding the balance between the beautiful and the functional, and ensuring every element earns its spot.